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Social Media Influencers

Social Media Influencers Main Photo

25 Feb 2021

When Lena Syed posted a TikTok video in early January featuring Springfield’s own Ironworks Waffle Cafe, she knew it would be popular, but even she didn’t expect the results.

As a content creator, Syed says she assumed she’d get 50 thousand to 100 thousand views on her post because of the size of Springfield – compared to other larger markets that might bring anywhere from hundreds of thousands to 1 million plus views on a TikTok video.

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